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If the answer is ‘Yes” then I’m guessing that the conversion rate from those visits is high?
The problem is, you just can’t get enough customers to visit right?
So why not fix the problem with a virtual tour video?
Why wait for your customers to visit your factory when you can bring your factory to them?
Your virtual tour video makes more customers want to take the time to come and see your premises in the flesh.
Even if your customers can’t visit they get to sample the experience of a visit, which has a positive impact on your conversion rates.
More confidence in your team and your capability improves your chances of winning the order and makes you stand out.
Our Creative Director, Peter Craven spent 20 years working in global marketing roles before setting up BlueSky Video Marketing in 2017.
The last 10 years of this experience was in the engineering sector and he was involved in the organisation and execution of hundreds of successful customer visits during this time.
For this video we were given a tour of the TEREX manufacturing facility in Northern Ireland by Manufacturing Engineer, Julie Burnett.
This was one in a series of videos that we produced for MEGA – an organisation based in Northern Ireland that exists to promote careers in the manufacturing industry.
We created this virtual factory tour video during the COVID-19 lockdown in 2020 to allow potential customers to understand the services offered by Boyce Precision Engineering.
This short video was used by Specialist Joinery Group to promote a library of 6 virtual tour videos – each focusing on a different department.
I thought you’d never ask – here’s some detail on the process we follow to deliver your virtual tour video.
An initial conversation and site visit allows us to understand the key areas of your facility that you want to include and the members of your team who will feature in the videos.
We work with you to detail every element to be included in the project – scripts, storyboards, shooting dates, briefing of your team is all included.
All the necessary shooting visits are organised and we set about creating your virtual tour video library.
Final video files are delivered in all the required formats as per the project specification.
It’s not over yet. We’ll work with you to create an audience acquisition strategy to ensure your new video assets have maximum impact and deliver the return on investment that you need – and we want.
and take the first step to better conversion rates