Video as a Service has already proved itself to be a game changer for us. From script to screen it's been painless.
Tim Monroe
Marketing Director - Smiley Monroe


Video as a Service is a cost effective way to put video at the core of your marketing communications.

We offer a number of packages offering 12 months video content plans to help you build awareness, generate new opportunities and win new business.

Bluesky Video Marketing All Ireland Marketing Awards 2022 shortlist

All Ireland Marketing Awards 2022 - Small Business Marketing Award

Video as a Service was shortlisted in the All Ireland Marketing Awards from the Marketing Institute of Ireland in the Small Business Marketing Award Category. The awards ceremony was one of the largest gatherings of the marketing community in Ireland and took place on Thursday 19th May at the Clayton Hotel in Dublin.

An exceptional customer experience

As a core part of the BlueSky vision, we hope that every interaction with us is an exceptional one.

To find out if we were fulfilling our vision, we spoke to 3 customers – and recorded the conversation.

This is what they had to say about the experience of working with us

BlueSky has a unique background that helped them to understand exactly what we wanted and capture everything we needed for our marketing efforts without a lot of oversight - something we have yet to experience with any other film / video team. They were extremely communicative and made the whole experience easy. Their final video had all the right messaging and told the story exactly the way we would have if we have made the video ourselves. I would definitely recommend the BlueSky team.
Andrea Ritchey - Director of Marketing & Communicartions
McLanahan Corporation, Holidaysburg, PA


20 years global marketing experience means we understand the day to day challenges of the marketing job.

Our process is designed to give you confidence that your video content is in safe hands.

Leaving you free to focus on all the other jobs you’ve got to do.


Your video content plan is aligned with your overall business objectives to ensure easy tracking of performance against targets and a shift from vanity metrics to the metrics that really matter.


We work as an extension of your team to deliver powerful, engaging content optimised for success across your chosen distribution channels and in line with your brand guidelines.


Monthly reviews of content calendars, campaign objectives and results ensures the flexibility to cope with changing requirements and respond effectively to changes in the external environment.

Invest NI Gold Level Innovator - BlueSky Video Marketing

The Relentless Pursuit of Better

Our focus on finding new ways to help our customers maximise the return on their investment in video was recognised by Invest Northern Ireland with the award of Gold Level Innovator status in 2023.

The award was made based on the success we have enjoyed since we launched our Video as a Service packages in 2021.                                                                                                                                                                                           “Believe in Better” is the first of our four values and this award recognises our focus on ensuring that our values are a living, breathing thing that we use every day to influence how we have, how we interact with each other and how we engage with our customers.            

A partnership appoach

Three of our customers talk about their experience of working with Video as a Service to create all of their video marketing content.

best Creative Business Belfast Chamber Awards 2022 Finalist


Our team has more than 50 years marketing and video production experience.

Our Creative Director & Founder, Peter Craven, spent 20 years working in global marketing roles before setting up BlueSky Video Marketing in 2017.

Our production team has experience across TV, Film, News & Documentaries and Commercial Videography.

We have made over 1000 videos with a track record of helping our customers deliver real business results.

We have a deep understanding of the art of storytelling and use it to captivate your audience, compelling them to take meaningful action.

Our video content packages


Getting Started
£ 870 + VAT Monthly
  • Planning workshop
  • Quarterly reviews
  • 3 x shooting days
  • Max 10 mins edited content
  • 2 x video formats
  • On-Call Shooting Service


Seasoned Campaigner
£ 1420 + VAT Monthly
  • Planning workshop
  • Quarterly reviews
  • 6 x shooting days
  • Max 18 mins edited content
  • 2 x video formats
  • On-Call Shooting Service


Video Marketing Pro
£ 1785 + VAT Monthly
  • Planning workshop
  • Quarterly reviews
  • 10 x shooting days
  • Max 24 mins edited content
  • 2 x video formats
  • On-Call Shooting Service


It’s a fair question – so we thought we better answer it.

save money on video with video as a service


Working on a package of content allows us to minimise the number of shooting visits - also minimising disruption and letting you get on with the day to day.

better quaity communications with video as a service


Working to an agreed communications plan ensures consistency of messaging and ensures your audience understands everything that you can offer.

more new and better ideas with video as a service


As knowledge of your business, your customers and your markets develop, so does an ongoing pipeline of new campaign and content ideas.

ast video production with video as service


As our footage libraries grow, we are able to deliver projects much more quickly.

The team at BlueSky were excellent, friendly, extremely professional and fun to work with. We are delighted with the videos they have produced, I wouldn't hesitate to work with them again in the future.
Nicola Pullin
Methodist College Belfast

How do you use Video as a Service?

From sales & marketing content to recruitment marketing videos and internal communications – there are many ways our customers use Video as a Service to create all the video assets they need.

Video as a Service allowed us to set out a specific content plan that we were able to align with our business and marketing plans. The package offered good value for money and flexibility that worked around our current business operations & schedules.
Peter Crossen - Sales Director
Crossen Engineering


Maybe you should hire SDG?

Taking inspiration from one of the most iconic 1980’s television programmes, we made this video for SDG Construction Technology to showcase their role as problem solvers for their customers.

Complex construction projects are full of surprises – so SDG customers need to know that they”ll get advice they can trus from a company that can respond quickly and deliver products to site at short notice.

So if you have a problem, if no-one else can help and if you can find them – maybe you should hire SDG.

I love it when a plan comes together !!

Reach for the Star - A Telestack Christmas Story

We’re big fans of Christmas – so were delighted when Telestack got on board with our pitch to make this Christmas video.

Santa gets a request that he doesn’t think the elves will be able to help with – so they get in touch with the Telestack elves to see if they can make Ashley’s Christmas dream come true.

As a Video as a Service customer, we are able to work as an extension of the marketing and communications team to use video in a way that helps them with their wider marketing efforts.

Crossen Engineering

This was one of the first videos we made with Crossen Engineering after they signed up to Video as a Service.

This video was intended for use on their website as well as part of outbound marketing campaigns to help them generate new enquiries with their target customers. & DPD Ireland

This was one of a series of Customer Success Stories that we completed with

This video focused on their relationships with DPD Ireland.

We spoke to the DPD Ireland team about how the Thrive employee engagement app had improved how they communicate with remote employees and helped to build and inclusive workplace culture.

Smiley Monroe - Our Story

This video for Smiley Monroe was designed for a variety of uses.

As well as giving potential customers a look at the history of the company and their plans and ambitions for the future, the video also served as a useful recruitment asset.

The overall aim of the video is to give potential partners – employees, customers, suppliers – confidence in the company.

Checkproof & Cemex UK

This was one of a series of Customer Success Story videos that we completed for Checkproof.

Checkproof is a Swedish software company that has designed an app for use by those in the heavy equipment industry to make service and maintenance more efficient, improve customer relationships and help drive improvements in operator performance.

Coincidental - Customer Success Stories

This was one of a series of 4 Customer Success Story videos that we made for software company, Coincidental.

Coincidental provide a practice management solution to dentist practices across UK and Ireland and we well as the 4 main videos we created an additional 18 short video assets for use on their YouTube channel and social media channels to drive awareness and new enquiries.

The Port Hotel, Portaferry

After a refurbishment of what was previously called The Portaferry Hotel on the shores of Strangford Lough, we worked with the team at The Port Hotel to create this video to showcase their facilities and food as well as the local area.

The video was used on the hotel website as well as being a part of paid and organic social media activity to drive traffic to their website and bookings for their various accommodation offers.

Smiley Monroe - Environmental Sector

We created this video with Smiley Monroe for use at the IFAT trade show for the Environmental sector in Munich, Germany.

The brief was to create a video that was suitable for use on their stand but could also be used as a positioning asset for the work they do in the recycling equipment and waste management industries across the world.

MEGA - Apprenticeships Week 2022

MEGA is a membership organisation that exists to help promote careers in the manufacturing industry.

We made with this video as part of a package with them to promote Level 2 and Level 3 Apprenticeship opportunities with their member companies. & Derry Group

Thrive offer an app to help companies improve employee engagement and this video was made with their customer, Derry Group in 2021.

The video outlines the benefits that Derry Group has enjoyed since introducing the customised app from Thrive.

McCloskey Environmental Brand Launch

This was the final video in a package of content for McCloskey Environmental to make the launch of the new business division.

McCloskey Environmental provide a range of shredders, trommels, screens and stackers to the global recycling industry to help minimise waste and maximize material recovery.

TEFRA by Hill Engineering

TEFRA is a hydraulic coupler manufactured by Hill Engineering in Newry, Northern Ireland.

This video showcases the design features of the TEFRA coupler and was part of a video as a service package that we delivered for Hill Engineering in 2021.

Sustain Exchange - Event Highlights

The Sustain Exchange event took place in September 2021 at Titanic Belfast and we made this highlights video to be used in future event promotions.

Want to see more of our video projects?


If you’ve even bought video and thought “It shouldn’t be this difficult”- you’re not on your own.

"If you went to the dentist for a root canal and they forgot to give you the anaesthetic - it would hurt. A lot. That's what buying video can feel like without effective project management. Our process is designed to be the anaesthetic so you end up happy with the end result - and it was a pain free journey to get there."
Peter Craven - Creative Director
BlueSky Video Marketing


We assist you with the creation of clearly defined SMART targets and assist you with achieving them.


We build your scripts and storyboards together to ensure language and messaging meets your brand guidelines.


A single point of contact for all your video projects makes sure you have quick and easy access to campaign updates.


Weekly project updates from your account manager to ensure everyone knows the next steps.


Priority slots in our production schedule so you get the video content for your campaigns quickly.


Let's talk about making videos that help you sell more