YouTube is the undisputed king when it comes to hosting online video and some of the user research shows the size of the opportunity for exists when you have a solid YouTube Video Marketing Strategy in place
Have a look at this short animation we created to illustrate why a YouTube Video Marketing Strategy is an essential part of content marketing.
Some of the key highlights are below:
- YouTube has 1.8 billion logged in users every month
- There are more than 5 billion videos watched every day on YouTube
- There is 400 hours of new video uploaded to YouTube every minute – that’s 576,000 hours every day
- The infographic below from Statista shows how YouTube users come from every age group at staggering levels
- While our attention spans on social media continue to fall, the average session watch time for videos on YouTube is 40 minutes
- Latest figures show that the 70% of video views on YouTube now come from mobile devices
- Watch time for videos on YouTube has grown at 60% each year for the last 2 years
If you’d like to know how to develop a YouTube Video Marketing strategy then get in touch.