YouTube is the undisputed king when it comes to hosting online video and some of the user research shows the size of the opportunity for exists when you have a solid YouTube Video Marketing Strategy in place
Have a look at this short animation we created to illustrate why a YouTube Video Marketing Strategy is an essential part of content marketing.
Some of the key highlights are below:
- YouTube hasĀ 1.8 billion logged in users every month
- There are more thanĀ 5 billion videos watched every dayĀ on YouTube
- There isĀ 400 hours of new video uploaded to YouTube every minuteĀ – that’s 576,000 hours every day
- The infographic below from Statista shows howĀ YouTube users come from every age groupĀ at staggering levels
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- While our attention spans on social media continue to fall,Ā the average session watch timeĀ for videosĀ on YouTube is 40 minutes
- Latest figures show that theĀ 70% of video viewsĀ on YouTube now comeĀ from mobile devices
- Watch timeĀ for videos on YouTubeĀ has grown at 60% each yearĀ for the last 2 years
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If you’d like to know how to develop a YouTube Video Marketing strategy then get in touch.
