Video: Is YouTube a part of your content marketing strategy?

YouTube is the undisputed king when it comes to hosting online video and some of the user research shows the size of the opportunity for exists when you have a solid YouTube Video Marketing Strategy in place

Have a look at this short animation we created to illustrate why a YouTube Video Marketing Strategy is an essential part of content marketing.

Some of the key highlights are below:

  • YouTube hasĀ 1.8 billion logged in users every month
  • There are more thanĀ 5 billion videos watched every dayĀ on YouTube
  • There isĀ 400 hours of new video uploaded to YouTube every minuteĀ – that’s 576,000 hours every day
  • The infographic below from Statista shows howĀ YouTube users come from every age groupĀ at staggering levels

Ā 

YouTube Users by age from Statista

Ā 

  • While our attention spans on social media continue to fall,Ā the average session watch timeĀ for videosĀ on YouTube is 40 minutes
  • Latest figures show that theĀ 70% of video viewsĀ on YouTube now comeĀ from mobile devices
  • Watch timeĀ for videos on YouTubeĀ has grown at 60% each yearĀ for the last 2 years

Ā 

If you’d like to know how to develop a YouTube Video Marketing strategy then get in touch.

contact bluesky video marketing

Ā 

©2022 BlueSky Video Marketing Ltd