Video: Building a Facebook following of 400k people

The Future of Marketing interview series kicks off speaking to Stevie Haughey of Ireland Before You Die about building a Facebook following of 400k people and what he learned along the way.

From an idea that came from discussing Ireland as a tourist destination with his his English University friends, Stevie Haughey has built his Facebook page up to a following of over 400,000 people at the last count.

As part of The Future of Marketing video series we sit down with Stevie to find out how he managed to get to these numbers and what he learned along the way.

This is the first in a new series of interview videos where we speak to marketing practitioners across a variety of disciplines. The subjects we’re covering in the the first batch of videos include:

  • Facebook & Instagram Ads
  • YouTube Advertising
  • Marketing Strategy
  • Marketing Education
  • Event Marketing
  • The evolving agency model
  • Digital Ad sequencing and how it improves ROI


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