We’ve noticed a lot more conversations around the benefits of a 4 day week and its impact.
We introduced a 4 day week in Summer 2020 to improve employee wellbeing and enhance the quality of the creative ideas that we were having as a team.
As a relatively small company it was also introduced as a recruitment tool.
The market research company, Statista recently published a video on their findings when they surveyed companies on the impact of introducing a 4 day working week.
Statista video on the impact of a 4 day working week.
After we introduced a 4 day working week, we asked the team how they felt about the change and what impact it had on the quality of the work they were doing.
About the author:
Peter Craven is the Founder & Creative Director of BlueSky Video Marketing.
He started the company in 2017 after spending 20 years working in global marketing roles.